RW3 CultureWizard Names Amy Vaas Chief Executive Officer

Co-founders Michael Schell and Charlene Solomon appoint growth and transformation executive to lead the company’s next phase.

RW3 has built something remarkable: the research, the technology, the expertise, and the client trust to make culture a measurable business system. I’m honored to lead this next chapter.”

— Amy Vaas

NEW YORK, NY, NY, UNITED STATES, September 22, 2026 /EINPresswire.com/ — RW3 LLC, the parent company of CultureWizard, today announced the appointment of Amy VaaS as Chief Executive Officer. Co-founders Michael Schell and Charlene Solomon made the announcement as RW3 accelerates its mission to make culture visible, measurable, and actionable for global organizations.

For more than 25 years, RW3 has helped companies build the skills people need to communicate, collaborate, and perform effectively across cultures, functions, and differences. Through the CultureWizard platform, live workshops, validated assessments, and organizational analytics, RW3 equips employees, managers, and leaders to apply those skills to strengthen workplace culture and improve business performance.

“We’ve spent 25 years proving that culture is a business imperative, not a nice-to-have,” said Michael Schell. “As AI reshapes how people work together and global complexity accelerates, the need for what RW3 does has never been greater. Amy is the right leader to scale this company to match the size of that opportunity.”

“Amy brings the strategic rigor and cultural insight this moment calls for,” said Charlene Solomon. “She understands what global organizations are navigating right now: changing workforce expectations, distributed teams, the pressure on leaders to perform across differences, and the growing need for learning that changes behavior, not just awareness.”

“Culture is either driving organizational performance or holding it back. Most companies know this intuitively but don’t have the tools to act on it,” said VaaS. “RW3 has built something remarkable: the research, the technology, the expertise, and the client trust to make culture a measurable business system. I’m honored to lead this next chapter.”

VaaS brings more than 25 years of experience helping global organizations drive growth, transformation, and performance. Prior to joining RW3 as Chief Strategy Officer, she held leadership roles at PwC and Lehman Brothers, partnering with C-suite executives, boards, and leadership teams on enterprise-wide initiatives spanning business strategy, operational excellence, organizational change, and workforce transformation.

Since joining RW3, she has shaped the company’s strategic direction and plans for its next phase of growth, which she will now lead as CEO.

As part of the transition, Schell will serve as Chairman of the Board and continue to lead RW3’s most strategic client relationships. Solomon will serve as Vice Chair as well as continuing as President, with responsibility for content development, marketing, and external thought leadership.

About RW3 LLC
RW3 LLC is the parent company of CultureWizard, a global learning and cultural intelligence platform that makes culture visible, measurable, and actionable for organizations worldwide. RW3 provides digital learning, live workshops, intercultural assessments, global leadership development, organizational analytics, and advisory services for companies navigating culture, collaboration, and change. Over 5 million learners from hundreds of organizations have used CultureWizard to build the skills that drive performance across cultures and differences. Learn more at rw-3.com.

Kelsey Sullivan
RW3 CultureWizard
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